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MINISTRY OF HUMAN RESOURCES (MoHR)
                 ICT STRATEGIC PLAN 2014 - 2018



                 12.5  INITIATIVE 1.5 - Corporate Branding Solutions (CBS)


                 The  Corporate  Branding  Solutions  (CBS)  is  a  solution  to  foster
                 standardisation, optimisation of resources and tools across ministry wide

                 to  create  MoHR  “Corporate  Identity”  to  deliver  catchy,  entertaining,
                 infotainment and memorable to be effective in delivering key messages

                 of what MoHR wants to deliver. Various channels shall be used from the
                 same solution such as Television Advertisement, Newsprints, Billboard,

                 Buntings,  etc.  Diagram  below  illustrates  the  key  channels  and  their

                 appropriate kits to suit the appropriate needs and channel.









































                                                 Corporate Branding Solutions














            ISP EXECUTIVE SUMMARY v1.0

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